Brand equity is the deeply rooted trust and confidence your brand inspires within the consumer. We at PD Consultants believe that YOU (yes, you) need to become more in tune with the consumer, get closer to them, and know what it is they really need. When your brand suits the consumers’ lives, your brand becomes synonymous with quality, comfort, and everyday living. Much like the brand “Kleenex” is used to describe any absorbent facial tissue, we want your brand name to become everyday language, on the lips of the consumer.
PD Consultants has spent the last twenty-five years studying the marketplace, working with businesses, and building strong brands, such as John Lewis.
We implement a grassroots strategy for you and your brand, working from the base level of design all the way up to building brand trust within the consumer, and we provide our own insight and expertise to guide you.
PD Consultants uses a commercially realistic approach combined with decades of experience in the marketplace to strategize the best position in the market for your brand. By using consumer feedback we shape your brand to your target audience, eventually integrating it into their daily lives. When your brand is synonymous with quality, consumers won’t be able to live without it.
Your Brand & the Social Media Frontier
Social media is an integral part of the consumers’ day to day lives. As such, you cannot afford to NOT represent your brand across popular networking outlets, such as Facebook, Twitter, Tumblr, and more. Social networking gives companies the unique opportunity to interact directly with the consumer and hear what they are really saying about your brand. PD Consultants will establish your brand across all major social media outlets, taking the time to then grow an online brand reputation for your business.